Core Values development

Do you find it hard to differentiate yourself from your competitors? Core Values are your answer.

Are you frustrated by a lack of aligned behaviour within your Team?

Would you like to get the very best from your Team without getting the big stick out?

Would you like to have a business where everyone (INCLUDING YOU) loves coming to work?


Develop your core values today

Why We developed this service

Core Values are the essence of a company’s identity; they support the vision and shape the culture of an organisation. Core Values cannot be plagiarised and made to fit an organisation. They need to be developed from within to be authentic to your company and employees. Experience has shown that the most effective way to develop Core Values is by having a neutral facilitator lead the process. We’ve developed an effective service that allows you to create Core Values for your business – providing a great foundation and guide for the way your Team interact with clients and each other.

Who should use this service?

If you find it difficult to differentiate from your competitors, and are frustrated with the alignment of your team – this service is for you. Setting core values will help you get the most from your team, without having to get the ‘big stick’ out. Your employees should LOVE coming to work, and so should you. This service will help accomplish that goal.

What is involved?

Prior to the workshop attendees will complete pre-work to get thinking about their values and vision for the business so that everyone is prepared to gain maximum benefit from the session.You’ll then participate in a 3 – 4 hour facilitated session guiding you through a process to create up to five Core Values with definitions. These will underpin the expectations of behaviour within your organisation. You’ll also learn how to maximise the effectiveness of your Core Values and ensure the Team lives by them.

As a part of the Core Values Development process, we will:
• Share what Core Values really are and the benefit of having them
• Brainstorm what values the attendees hold to be important
• Prioritise values to have five or less final Core Values
• Develop a key definition for each Core Value
• Discuss and plan how to unveil and display your new Core Values

When should I have a Session?

Differences in values, beliefs and strategies within your business can not only disrupt and destabilize the Team and culture in your business, but will also impact the service you provide to your clients. If you don’t have a set of Core Values that define expectations and behavior then we recommend you contact us today.

Benefits of Core values development

Build a foundation for the culture you believe is fundamental to your success

Increase alignment within your Team

Clearly communicate what is important to you, employees, and the company

Determine the values that will drive your business to achieve its vision

Core Values guide expected behaviours – how your Team interact with each other and clients

Gain a framework for effective communication

Gives you access to an expert sounding board, so you can discuss your ideas and the impact of them prior to making any decisions within the business

Improved business performance by identifying ways to overcome challenging issues

Keeps your Business Plan as a ‘living document’ to ensure you are working towards your goals

Alignment amongst the Directors in terms of prioritising what projects are important (if applicable)

Core Values contribute to the overall success of the organisation


Meet with the experts

Randall Corless

After leading Marsh Tincknell for 27 years as a director and business growth coach – Randall has developed a very strong ability to coach businesses on a pathway to achieving more profit, with less stress and more time for the things that really matter.

Let’s get your business kicking goals
Start today

Book in for an initial complimentary review session with either Alex or Randall today, and start your journey toward owning a business that works for you, not the other way around.